ABOUT
Define a Lifestyle (Brand Creative Source)
Part A:
The founder (Gerald) experienced more than a month before and after creating the graphic trademark of WOWSEA brand. Neither he nor his team got satisfactory results, because he knew that WOWSE product and service MUST shoulder a mission and a responsibility. Global warming is causing serious ecological damage. Many creatures are on the verge of extinction. Harmonious coexistence between man and nature is the basis for human survival and development. These problems have been haunting him and his team.
Suddenly one day, while browsing the website of Bing.com, Gerald saw a photo of white whale interacting with people underwater, he was deeply attracted by the agility and loveliness of white whale, and at the same time he felt remorse for the destruction brought about by the progress of human civilization, because white whale was once endangered and the most friendly polar marine animal to human beings. If humans do not value their own behavior, mutual respect and love with the ecology, maybe only be able to feel the loveliness and wisdom of white whales through photos or videos in the future. He was inspired, he found WOWSEA designer to communicate with him, first drafted by hand and then through professional software, he designed and completed the graphic trademark-E variant that has been in use for an hour before and after, which is intended to remind the WOWSEA team from time to time to protect the ecology and protect the white whale from self-starting.
As long as every SUP product will be sold through the WOWSEA brand in future, WOWSEA Company is willing to donate 2 US dollars (2$ PER SUP) to the world environmental protection organization, aiming at making the meager efforts of the WOWSEA brand to make human civilization and the evolution of the earth's ecology get be more harmonious. At present, the company decided to design the beluga whale as the WOWSEA brand mascot and presents it to the company's distributors and users, hopes they can join WOWSEA in caring for the ecology and the white whale, and do it seriously for a long time. Wouldn't you like to do such a wonderful cause with the WOWSEA team?
WOWSEA paddle board: A paddle board more suitable for people who love to enjoy life and love the earth.
Part B:
WOWSEA brand is from an exclamation of the “WOW”, plus “SEA” (the homophonic of SEE); Look, What a great product! Want to deliver a concept of “Amazing” for first impressions about products and services, and… feel nice, really nice.
There is a saying in China: Greatness in Simplicity, under this concept WOWSEA was formed as a brand and division within WOWSEA SUP for house brand sup boards, sup fishing boats, sup tour boats and accessories. The brand’s value was coined: “Simplicity, Affordability, Friendliness”
This philosophy has generated the WOWSEA’s Mission Statement and Vision Statement:
Mission Statement:
Affordable innovation without the environmental impact
WOWSEA strives to achieve affordable innovation through Information Technology, Supply Chain Management and Ingenious Designs, want consumers to love and enjoy paddling lifestyle, while no impact on the environment. WOWSEA seeks unprecedented cost-effective ecommerce practices to directly market to consumers, cutting paddleboard costs by 30% or more on average.
Vision Statement:
Keeping iSUP love and enjoyment
To provide lasting memories of enjoyable sup paddling experiences for consumers through innovation and technology; and foster sustainable paddling practices, the enjoyment of life, the love of nature, and protect the sensitivity to the environment of our planet. For the happiness and progress of all mankind, contribute a little bit of effort.
Thank you for taking the time to learn more about WOWSEA. If you have any further questions, please email us at info@wowseasup.com
CEO & Founder: